Reliance TimeOut, a specialty format under the Reliance Retail subsidiary of Reliance Industries Limited (RIL) recently collaborated with Popular Prakashan, the quintessential publishing house of India, to launch the book, ‘The Best of Epicure’s Exciting Vegetarian Cuisines’ by the queen of vegetarian cuisines Asha Khatau. The book was launched at Reliance TimeOut outlet at Korum mall followed by an interactive session with author Asha Khatau and a live demonstration of International vegetarian cuisines.

Popular Prakashan boasts of some of the finest literary works of Indian authors; including Sanjeev Kapoor’s Khazana of Indian Recipes, The Man Who Divided India by Dr. Rafiq Zakaria, The Britannica Quiz Master Series and many more. Though this magnificent offering in association with such a reputable publishing house, Asha Khatau has expanded the horizons of vegetarian cuisines which was formerly restricted to old school Indian cooking epithet. With over 250 recipes collected from all over the world, there is a recipe for every palate. Mr. Deepinder Kapany, Head of Reliance TimeOut was quoted saying, “At Reliance TimeOut, we have always been very active in hosting the most exciting and engaging events and book launches for our customers. I am sure that our customers will love this book and will be able to add new flavors to their cuisine.”

Asha Khatu was pleased to be offered such a grand platform for her to bring forth this book, which is not only epicurean in theme but also effortless in purpose. Asha Khatau could not contain her gratitude towards the wonderful event put forth by Reliance TimeOut while paying homage to their welcoming macrocosm.

Reliance TimeOut has honed many such remarkable events, as a part of their endeavor to elevate and promote excellent authorship and works of art. They have time and again brought forth authors and writers from varied fields to interact with audiences and offer their valued insight. These sessions are one of Reliance TimeOut’s strongest USP’s.

What brings people back to a store like this is the value that it exudes in its function. Through their excellent product range, warm environment, comfortable recreational area and friendly staff, Reliance TimeOut has made a mark in the hearts of many in a short span of time. It is no surprise then that this ‘one-stop destination offering from the reputed house of Mukesh Ambani owned Reliance Industries is perhaps the most well-disposed establishment in function today.

Reliance TimeOut, a subsidiary of Mukesh Ambani owned Reliance Industries Limited’s Reliance Retail, hosted a choir contest in Bandra, Mumbai which saw some of the best talent from the world of music flock the venue with immense zeal.
Reliance TimeOut Choir Contest had 3 categories – Solo (Age groups 10-15, 16-20, above 20), Duets and Quartets. The Duet and Quartet category saw maximum enthusiasm from participants and audience alike, making the evening a truly melodious and memorable one. The winners of the contest in respective categories were awarded Rs. 30, 000 worth cash prizes.
In an effort to encourage new talent and celebrate good music, this initiative by Reliance’s specialty store was a tremendous feat accomplished. The participants and audience present at outlet were enthralled and excited to have an opportunity present their choir members at such a platform. The mood of the event was festive and one of jubilation as everyone joined in to cheer and sing along with the participants. Reliance TimeOut saw a good footfall following this event as people flocked in large numbers at the one-stop shop for some ‘time-out’.
Reliance TimeOut is a specialty store of Reliance Retail that offers books, music, stationery, toys and gifts, all under one roof. The store, from time to time, offers book enthusiasts with the opportunity to interact with their favorite authors through book reading sessions held especially for them. The store also features music launches for some of the most famous names in Indian and global music arena. A wide range of products pooled together with services such as the Cafe, Kid’s Play Area, Sound Domes, and Reading Bar offer truly a world class environment that has helped the store win the hearts of over 1 million customers in short span of time.
An initiative like this on behalf of house of Reliance is indicative of the values that Reliance wishes to promote. Appreciation and celebration of music, brought under one roof, is an endorsement that people feel warmly about and is something worth encouraging time and again.

Reliance TimeOut, the one-stop destination for books, music and stationery enthusiasts, a specialty format of Reliance Retail, has opened its new store in Thane, at Korum mall, Thane. After successful launches in Bangalore, Gurgaon, Kochi, Ahmedabad and Mumbai, this is Reliance TimeOut’s 13th store in the country and 3rd store in Mumbai.

The new Reliance TimeOut store extends to its customers a host of books, music, stationery, toys and gifts. It offers a huge range of choice with over 24,000 books and magazines, over 15,000 music and movie titles, more than 4,000 Stationery items and a wide range of gifts and toys.

In addition to the wide range of product offerings, Reliance TimeOut has introduced ‘Summer Carnival’ which boasts of loads of events and exciting offers on a wide range of products which will go on till mid-June. As part of the summer carnival, Reliance TimeOut is offering up to 50% off on kids’ films and up to 10% off on Kids’ books, while the grown ups can take advantage of a discount of up to 25% on retro music CDs. The store has also got deals running on back-to-school products and their fragrance range.

On the occasion of the launch, Deepinder Kapany, Business Head, Reliance TimeOut said, “We are very pleased to open our third store in Mumbai and offer our customers a whole new experience to look forward to. We have received an overwhelming response from customers for our innovative and unique concept and the exciting range of interactive activities that enables customers to meet and interact with their favorite authors. We are sure that the books, music and movie enthusiasts in the city will enjoy the experience that we have especially designed for them.”

The store will also see a lot of performances from up-coming artists and will host tons of activities for children. These products combined together with services offered in a truly world class environment and with friendly, knowledgeable and energetic staff will surely make Reliance TimeOut a place to be.

Reliance TimeOut’s initiative called ‘Book Club’ launched on 2nd August 2008 is fast transforming Reliance TimeOut into a literary hub, with varied activities conducted at least twice a month at the store. The Reliance TimeOut Book Club provides its customers a platform to engage in discussions with their favorite authors and also get entertained through various book reading and enactment sessions. For people interested in books, plays, theatre, poetry and writing, membership of the Reliance TimeOut Book Club is an absolute must. A member gets invitations for all the events at Reliance TimeOut and will also enjoy a whopping 10% off on all books purchased at the store. Unisun Publications which has been organising the Unisun Creative Writing Competitions over the years, now organises the ‘Annual Writing Contest’ for budding writers in association with Reliance TimeOut every year, which gives budding authors the opportunity to win exciting cash prizes as well as a chance to get published.

Source:http://news-views.in/reliance-timeout-launches-its-third-store-in-mumbai/

The Reliance TimeOut store in Gurgaon saw the debut of the novel ‘Lanterns on their Horns’ by bestselling author Radhika Jha. The new novel, set in the hinterlands adjacent to Khandwa, Madhya Pradesh, is about technology and transformation, poverty and politics.

Jha’s ‘Lanterns on their Horns’ has been launched by Harper Collins in association with Reliance TimeOut. Deepinder Kapany, the business head of Reliance Timeout said, “We are thrilled to have one of the bestselling authors, Radhika Jha in our store to launch her new novel, ‘Lanterns on their Horns’. I am sure readers will love her book and relate to it.”

Radhika Jha is careful to give us a cross-section of the things wrong with rural India. In the process, she offers academics and students in literary studies several ‘issues’: superstition, caste, gender, poverty. The basis of her story – the transformation of Nandgaon, is problematic in such that technology does not solve basic problems if there isn’t education and equality of access. That village life is as complex as the urban, we know from Jha.

‘Lanterns on their Horns’ showcases a wide cast of characters in this with playful irony and humor to lay bare an India that struggles daily and in innumerable ways with the overreaching issue of modernization – the ethics of it, and its impact on traditional social structures.

The audience at Reliance TimeOut was in for a treat as the launch was followed by reading session by Radhika Jha herself. The book reading was followed by a discussion, of the novel where Jha interacted with the audience and shared few interesting essentials from her new novel. The audience enthusiastically responded with questions and a few also shared their own views.

In the typical trend of launches and events of Reliance TimeOut, the books, magazine and music specialty format of Mukesh Ambani led Reliance Retail audience engagement was at its zenith. As Deepinder Kapany’s claims, “It is the aim of the Reliance TimeOut to constantly have exciting and engaging book readings, launches and events at the store and this is another event in that direction.” Like her previous bestseller ‘Smell’ and now ‘Lanterns on their Horns’, Radhika Jha will consider launching her next bestseller at Reliance Timeout as well.

Source:http://news-views.in/reliance-timeout-sees-the-launch-of-lanterns-on-their-horns/